Being a Good Sport - how to Plan, Activate, Measure and Evaluate Sports Sponsorship Programs

Delighted on the completion of our most recent publication- “Being a Good Sport – how to Plan, Activate, Measure and Evaluate Sports Sponsorship Programs.”

Delighted on the completion of our most recent publication, the Expert Insight article titled “Being a Good Sport – how to Plan, Activate, Measure and Evaluate Sports Sponsorship Programs.”

The Expert Insight Series is a new product line for Business Expert Press and Momentum Press and it is  working on accumulating a databank before circulating and the official launch.  Our publication, will be released end-2017.

When we launch, the articles will be available for individual purchase exclusively on the Business Expert Press website, and the publisher will also be bundling them into digital downloadable packages for its sales team to sell to business school, college and university libraries world-wide.

Author, is CEO and Director of ACROBAT | FCSM, Adrian Stores - and it features his original model for sponsorship – the 7 Cs Paradigm.